Ethics in the journalism Essay Example for Free

Ethics in the journalism Essay Ethics in the journalism sector is not a new issue of debate. Journalism ethics has been described as a dysfunctional ethical discourse by Iggers (as cited by Mccabe, 1999). The role of media is always very important in manufacturing the consent of people and develops a view regarding any particular issue. However the way news is collected, compiled and presented is always a question of debate. Citizens get the information regarding the social problems. The media has the capacity to bring the change. The traditional media is based on the maturity of the information, published news and different other subjects. Media has moved from its traditional role of observer to the change agent within the society (Mccabe, 1999, p. 199). The role of technology in media presentation has been very crucial in the recent past. The information is available easily on the website. â€Å"The Internet blurs traditional categories like professional versus amateur, published versus unpublished, and public versus private. Existing rules for the ethical conduct of human subjects research that rely on these categories are thus difficult to extend to this new medium. † (Bruckman, n. d. ) Information available on the various websites makes it convenient and handy. However, the reliability of information available at this source is questionable. The referencing of the sources from which information has been obtained and how the credit has been given is always important in order to maintain the ethical standards of the journalism in this internet age.

Reversal of Characters in A Tale of Two Cities :: Tale Two Cities Essays

Reversal of Characters in A Tale of Two Cities When writing a book, authors often focus on a central issue or theme. However, other themes develop through the course of the piece, either consciously or subconsciously. One such theme is a reversal of characters in A Tale of Two Cities. Individuals and groups of people change dramatically from the outset of the book all the way up to its conclusion. Three of the most obvious changes in character are Sydney Carton, Madame DeFarge, and the French people as a whole. Sydney Carton is first described at Darnay's trial as not paying attention to what's going on, sort of an oaf. He is portrayed as a drunk, and even admits this to Darnay on their "date." However, love, they say, is strong; Carton's love for Lucy changed him greatly though the course of the novel. He stopped drinking when he visited, and even pledged his life to her, and everyone she loved. Carton changed even more dramatically when death on the guillotine was approaching. He waxed philosophical about the future, and even quoted a few scriptures. This is most certainly not the man first seen at the Old Bailey with the sideways wig. Another interesting change took place in the character of Madame Defarge. She is first portrayed as a woman of principle who is helping her husband with the revolution. However, Madame Defarge makes a startling metamorphosis from supporting character to antagonist when she is revealed to be the shadow. She is shown to be cruel and petty, not the compassionate woman one would assume of a leader of a revolution against tyranny. This part of the novel casts a shadow of doubt over the rest of the characters, and one begins to question the validity of all the characters. Finally, the French people themselves start out as downtrodden and miserable victims of a corrupt system. But it is illustrated that they could be just as heartless as their rich counterparts, the aristocrats, when it came down to it. For example, anyone who was an aristocrat, or even associated with aristocrats, was sentenced to death. As the novel went on, the French people

Value Chain

Value Chain Analysis ******** Diagram ********* The above model demonstrates the principal element of Value Chain Analysis for an organization such as Easyjet. The integration of the above elements ultimately delivers great margin potential and thus the ideal high profitability status. I will provide a detailed analysis of this model to highlight the core capabilities of Easyjet: Infrastructure Main headquarters based in Luton. Provides excellent communication with motorways, railway lines and bus access Low overheads Paperless office No ticketing system with posted ticket Simple distribution channel management (through the Internet or call centers) Low airport costs (minimal time of aircraft on the ground), thus achieving economies of scale Financial resource investment initially supported by Haji-loannou HR Management Haji-loannou, high profile entrepreneur (shipping tycoon background), Hands-on-approach from Haji-loannou – looking for opportunities to diversify and expand, Innovative marketing terms for marketing communications to date. Technology Development Booking through the Internet (higher margins, with a more manageable, simplistic system) Strong reputation for being an airline where bookings are made via the phone or Internet. Procurement Easy purchase system in place for flight bookings Negotiated low cost airport fees Simple staff uniforms No tedious ticketing system in place Below you will find a commentary on how these key elements are also integrated into the Easyjet business and further, how the strengths can be used to develop and extend the Easyjet brand. Inbound Logistics Excellent communication system in place at airports and easy flight booking policy/payment methods convey an image of convenience – a key benefit to consumers Operations and Outbound Logistics Good marketing strategy – ‘we have the best’ approach Partnerships and promotional tie-ins with the mass media High profile PR strategy (for example: the PR stunt against Robert Ayling, Chief Executive of British Airways and its budget airline â€Å"GO† – gains cheap PR coverage) Fine targeting of attractive segments emerging e. . utilization of casual uniforms. However, safety is always a critical concern and is up to par with the standards of other airlines. Service Convenience and simplicity are of integral importance Affordable, frequent, reliable, safe slots are offered to an increasing number of new destinations No frills and/or complications are associated with the travel experience. Conclusion Clearly Easyjet has some at tractive core capabilities that have been established in the marketplace and are perceived as ultimately beneficial to the consumer. The Value Chain Analysis highlights those elements of the business that can be integrated or fine-tuned (through for example ‘just in time’ systems, quality standards and relationship marketing) in order to achieve the overall objectives of high margins, profitability and market share. Perceived superior services or products, market knowledge, industry contacts, legal advantages (patents, copyrights) perceived high value brands, low overheads, economies of scale and an offensive marketing approach are some of the key factors / elements for sustaining a competitive advantage and indeed promoting the Easyjet family of companies.

The Toursim Industry in South Africa - 1800 Words

The tourism industry is a vast growing trade that in recent years has seen a significant increase in its contribution to the GDP (Gross Domestic Product) of various respective countries. South Africa is one of the countries that have witnessed tremendous growth in its tourism industry.As much as such development is a very welcomed phenomenon for any country, growth and development is limited by a number of constraints. Of importance to this particular study is the issue of seasonality in the tourism industry. Seasonality is defined as the fluctuation of situations that has a direct effect on one or more variables. (McCarthy 1994:275).According to an article by strathprints journals (www.stathprints/journals, 25 April) seasonality in tourism has traditionally been regarded as a major problem which needs to be overcome, but relatively little research has been conducted on the patterns or causes of this phenomenon. The question this study aims to unfold is: What effect does the seasonal nature of the tourism industry have on the providers of components of the tourism industry, as well as on unemployment in Mbombela? The aims and objectives of the study are: †¢ To investigate the negative effects seasonality has on the tourism industry in Mbombela. †¢ To highlight the differences in the rates of employment associated with different points within the seasonal cycle. †¢ To highlight the internal changes enforced by service providers in the tourism industry as a result of